How to use AdIQ
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How to get your data from Meta
No column setup needed. Just export the standard CSV from Meta — it has everything AdIQ needs.
1
Open Meta Ads Manager. Click Ad Sets at the top — not Campaigns, not Ads.
2
Set your date range (top right): Last 3 Days for a daily review, or All Time / Last 7 Days for a weekly review.
3
Click the Export button (top right of the table) → Export table data (CSV). Save the file.
4
Upload that CSV file to AdIQ below. Done — no copy-pasting required.
Step 2 — How your campaign needs to be structured
AdIQ is built around a specific structure: one campaign, with one ad per ad set. Every new creative gets its own ad set, launched at $50/day. You manage budgets at the ad set level — never at the campaign level.
Campaign (you only have one)
VSL | ABO | USA/CA | MF | 25-50 | OPEN | BOOKED CALLS
VSL — ad type (Video Sales Letter)
ABO — budget set at ad set level
USA/CA — countries targeted
MF / 25-50 — gender & age range
OPEN — no interest/lookalike targeting
BOOKED CALLS — your conversion event
ABO — budget set at ad set level
USA/CA — countries targeted
MF / 25-50 — gender & age range
OPEN — no interest/lookalike targeting
BOOKED CALLS — your conversion event
Ad Set (one per creative, $50/day)
V1008 | VSL | ABO | USA/CA | MF | 25-50 | OPEN
V1008 — creative version number. Each new video you test gets the next number (V1001, V1002, V1003…)
The rest mirrors your campaign so you can identify it at a glance.
The rest mirrors your campaign so you can identify it at a glance.
Ad (one per ad set)
V1008
Name it the same as the ad set — just the version number. Keep it simple.
Primary text, headline, and description stay the same across all ads. The only thing that changes between ad sets is the video creative.
Primary text, headline, and description stay the same across all ads. The only thing that changes between ad sets is the video creative.
Why this structure matters: Because AdIQ reads budgets and edit dates at the ad set level, this only works correctly if each creative has its own ad set. If you put multiple ads inside one ad set, AdIQ can't tell them apart.
Each review session
1
Open Meta Ads Manager → click Ad Sets.
2
Set your date range: Last 3 Days (daily) or All Time / Last 7 Days (weekly).
3
Click Export → Export table data (CSV). Upload the file here.
What the decisions mean
·
Scale — increase budget one tier (e.g. $50 → $100)
·
Kill — turn off this ad set, it's not working
·
Decrease — reduce budget one tier, not ready to kill yet
·
Hold — not enough data yet, check again tomorrow
·
Skip — already changed today, one change per ad set per day
Budget tiers: $50 → $100 → $200 → $500 → $1K → $2K → $3K/day. Always move one tier at a time. New ad sets always start at $50/day.
Meta Ad Management
What are you reviewing today?
Paste your data. Get your decisions in seconds.
6 Days a Week
Daily Review
3-day rolling window. Paste your data. Kill the losers, scale the winners.
~90 seconds
Once a Week
Weekly Review
All-time + 7-day + 3-day rolling. Covers everything. Includes your daily check.
~5 minutes